You may have strong features and a solid value proposition, but does your website copy communicate them with clarity, confidence, and persuasion? I edit and refine web copy for technology companies, translating technical language into clear, compelling customer benefits. I review your homepage, feature pages, pricing page, and “About Us” section to ensure consistency, logical flow, and persuasive impact.

What you’ll get:
– Editing and polishing of up to 5 key website pages (approximately 2,000–3,000 words total)
– A clean, finalized copy deck with all edits implemented
– A separate version with suggested changes highlighted
– Detailed comments explaining major revisions and strategic choices

How the process works:
– You provide your existing website copy, brand voice guidelines, target audience, and any style preferences.
– All work is conducted through written communication in a shared document.
– I return both the finalized version and a marked-up version with my recommendations.

What I focus on:
– Making your value proposition immediately clear within the first few seconds of a visitor’s scan
– Strengthening and clarifying your calls to action
– Maintaining a consistent tone across all pages
– Ensuring a logical structure that supports user flow
– Applying SEO-friendly structure while preserving natural, readable language

I bring experience from working with B2B SaaS startups, app developers, and IT service companies. I understand that terms like “scalable,” “integration,” or “API” need to be framed in terms of real benefits for users. I evaluate your copy from the perspective of a skeptical but interested potential customer: Does it answer their key questions? Does it build trust? Does it guide them smoothly toward the next step?

The service includes one revision round after you review the initial edits, with no limit on changes within that round.

Who this service is for:
– Tech founders preparing their website for launch
– Marketing managers refining existing copy
– Product teams that need clearer, more persuasive messaging

This service is ideal for anyone who already has draft website copy but wants it professionally sharpened before going live.